The My Auto Group in Our Community

Upcoming Events

Taste at the Lakes

Date: December 14, 2019  |  Location: The Lakes Mall

We are proud to be a sponsor of the 2019 Taste at the Lakes event at The Lakes Mall on December 14, 2019. Join us for a fun day of shopping and playing cornhole, while supporting Child Abuse Counsel! Click here to learn more about this event.

Past Events

Share the Warmth: Winter Coat Drive

Date: October 1 - 31, 2019  |  Location: My Auto Import Center

Help us share the warmth this winter by donating a new or gently used coat to a family in need. We will have drop-off locations at both My Auto Import Center and Subaru of Muskegon. When you donate a coat, you will receive a coupon for $10 off of your next oil change (limit of one coupon per person). We will be collecting donations for the full month of October. Click here to learn more.

2019 Power of the Purse

Date: Thursday, October 10, 2019  |  Location: Fricano's (Muskegon, MI)

Subaru of Muskegon and The My Auto Group are proud to be the Headlining Sponsors of the 2019 Power of the Purse. Join us October 10th to raise awareness and funds to support survivors of domestic violence and sexual assault. Featuring a silent and live auction of purses, luggage, jewelry, and other accessories, as well as prominent male supporters and community leaders in a media campaign leading up to the event, Power of the Purse changes lives! Click here for more information.

Preserved! Gallery Opening

Date: Thursday, October 3, 2019  |  Location: Muskegon Frauenthal Center

Throughout spring, summer and fall, 16 artists have been exploring the natural areas around West Michigan, bringing the beauty of these places to canvas and clay. On October 3, the artwork they have produced will be on display at the Frauenthal Center Reception Gallery for you to see and purchase. Join us on Thursday, October 3 between 5 p.m. and 8 p.m. for a chance to meet the artists and to see what happens when conservation and art come together. Drinks and appetizers will be served. Click here to learn more.

Buoys, Boats & Brews

Date: Saturday, September 28, 2019  |  Location: Muskegon Yacht Club

The My Auto Group and Audi Muskegon are excited to sponsor the 2019 Buoys, Boats, & Brews event, which raises funds and awareness for the Harbor Hospice Foundation. Click Here to view more event images.

Spring Lake Oktoberfest Race

Date: Saturday, September 21, 2019   |   Location: Spring Lake Central Park

The My Auto Group and Subaru of Muskegon are proud to be sponsors of the 2019 Spring Lake Oktoberfest Marathon, 1/2 Marathon and 5 - K on Saturday, September 21st! Click here to learn more about this great event.

Golf for Clean Water

Date: Friday, September 13, 2019  |  Location: Moss Ridge Golf Club

The My Auto Group and Subaru of Muskegon are honored to be a sponsor of the 2019 Golf for Clean Water. This golf outing, hosted by The Samuel Omogo Foundation, will fund water wells to provide clean drinking water to the most marginalized people in the Ebonyi State of Nigeria. You can learn more about the foundation at

Grand Haven Salmon Festival

Dates: September 13 - September 14, 2019  |  Location: Grand Haven, MI

Subaru of Muskegon and The My Auto Group are proud sponsors of the 16th Annual Grand Haven Salmon Festival slated for September 13 & 14, 2019 in downtown Grand Haven. The event was designed to mark the passing of summer, promote the area as a unique fall tourist destination and celebrate the fall harvest season and salmon migration. The festival theme is arts, education, and entertainment and assures the residents and visitors alike a unique opportunity to learn about the region's natural assets, while experiencing the cultural appeal of the area through music, art, entertainment, history and education. 

My Auto Import Center Autocross

Date: Saturday, September 14, 2019  |  Location:My Auto Import Center

My Auto Import Center welcomes The Furrin Group back for their annual autocross at the dealership in Muskegon, MI on Saturday, September 14th from 7:30 AM to 4:30 PM! Click here to learn more about this event.  

Sportsmen for Youth: Youth Day Event

Date: Saturday, September 7, 2019   |   Location: Muskegon County Fair Grounds

The My Auto Group is a proud sponsor of the 2019 Sportsmen for Youth - Youth Day Event taking place on Saturday, September 7th at the Muskegon County Fair Grounds! Click here to learn more about this great organization.

Parties in the Park

Dates: May 31 - August 23, 2019, 9 Dates  |  Time: See Schedule
Location: Hackley Park  |  350 W. Webster Ave., Muskegon, MI 49440

Parties in the Park is a weekly outdoor concert hosted at Hackley Park in Downtown Muskegon, and is a fundraiser for local non-profit organizations. This is a venue for our community's enjoyment and is designed to create additional funding for the nonprofit sponsors and create awareness for their causes. Subaru of Muskegon and The My Auto Group were proud to be the Tree Hugger Sponsors of this great event. Click here to view more event photos.

Brainy Day Trail Run

Date: Saturday, August 17, 2019  |  Location: Nunica, MI

The My Auto Group and Subaru of Muskegon are proud to be the Presenting Sponsor of the 2019 Brainy Day Trail Run. This year, all proceeds from the race will benefit The Brainy Day Fund, a non-profit organization focused on helping those living with hydrocephalus. Click here for more event photos!

Swin 'N Run Muskegon

Date: Saturday, July 27, 2019  |  Location: Heritage Landing

The My Auto Group is a sponsor of the 2019 Swin 'N Run Muskegon through Subaru of Muskegon. Heritage Landing, Muskegon's crown jewel special event park, is the site of this event designed for experienced AND beginner individuals AND relay teams. This is your opportunity to race your swim and after, see how fast you can run with fresh legs. Click Here to view more event images!

Grand Haven Coast Guard Fetival

Date: July 26th - August 4th  |  Location:Grand Haven, MI

The My Auto Group and Subaru of Muskegon are excited to be a part of the Grand Haven Coast Guard Festival! We will be in the Grand Haven Coast Guard Festival Parade on Saturday, August 3rd with special guests Miss Michigan and Miss Shoreline's Outstanding Teen! Click here to view more parade photos!

2019 Muskegon Bike Time

Date: July 18-21, 2019 | Location: Hot Rod Harley-Davidson

Muskegon Bike Time is a 4-day annual celebration of motorcycles that attracts motorcyclist and the general public for its spectacle, concerts, entertainment and food. The event has been drawing enthusiastic crowds to Muskegon Michigan since 2007, with attendance in excess of 100,000 people and 75,000 motorcycles from across the country annually. The My Auto Group and Subaru of Muskegon are proud sponsors of this event. Click here to view more event photos!

2019 Grand Haven Triathlon & Duathlon

Date: Sunday, July 14, 2019 | Location: Tri Cities Family YMCA

The My Auto Group and Subaru of Muskegon were sponsors of the 2019 Grand Haven Triathlon & Duathlon. This premier, long-running, family friendly event offers an Olympic distance triathlon, sprint distance triathlon, Olympic distance duathlon and a sprint distance duathlon. Click here to view more event photos!

2019 Fore Health Scramble

Date: Friday, June 21, 2019 | Location: Fruitport Golf Course

The My Auto Group is proud to be a sponsor of tomorrow's 2019 Dr. Patrick Walsh Memorial Fore Health Scramble through Subaru of Muskegon! Fore Health proceeds will fund scholarship programs and other resources that support local high school graduates who are pursuing osteopathic medical education, and encourage resident physicians to remain in our community to practice. You can learn more about this event at

Justin Abdelkader Hockey Camp

Date: June 17, 2019 - June 20, 2019 | Location: L.C. Walker Arena

The My Auto Group had the honor of sponsoring Justin Abdelkader's hockey camp here in Muskegon at the L.C. Walker Arena! On the final day of the camp, Justin surprised the kids by announcing that they would each be receiving a pair of New Balance tennis shoes, courtesy of The My Auto Group!

Subaru Loves To Care Blanket Donation

Date: Monday, June 18, 2019  |  Location: Johnson Cancer Center

In an effort to make a positive impact on the health and wellness of our local community, Subaru of Muskegon and The My Auto Group supported The Leukemia & Lymphoma Society by delivering blankets to the Johnson Cancer Center today as part of Subaru of America, Inc.'s #SubaruLovesToCare initiative. Throughout June, team members from Subaru of Muskegon asked customers to share personal messages of hope with those fighting cancer at the Johnson Cancer Center. All together, Subaru of Muskegon donated 80 blankets and 50 arts and craft kits to cancer patients in the local community!

Spring Lake Heritage Festival 5K

Date: Saturday, June 15, 2019  |  Location: Spring Lake Central Park

Subaru of Muskegon and The My Auto Group are sponsors of the upcoming Spring Lake Heritage Festival 5K Run. This scenic, family friendly event is a fund raiser for the Faith Marie Losee Foundation, a component of the Grand Haven Area Community Foundation. For more information, visit

Veteran Food Drive

Dates: May 1-31, 2019  |  Location: My Auto Import Center

That's a wrap! Thank you to everyone who contributed to our Veteran Food Drive! We had the privilege of dropping off a carload of groceries and donations to the Muskegon County Department of Veterans Affairs. This would not have been possible without your support and commitment to the community. Thank you!

Mercy Health Bear Lake Triathlon

Date: May 26, 2019  |  Location: Bear Lake Beach Park

Subaru of Muskegon is proud to sponsor the car show on Sunday, May 26, for 10 am - 2 pm, in the FMS parking lot! Enjoy good old fashioned family fun at Fruitport Old Fashioned Days May 22 - 27! This annual event features fireworks, a carnival, community picnic, parade, Lions Ox Roast, a 5K run, the Community Marketplace and Garage Sale, live entertainment in the band shell and more. This is a wonderful family festival with something for everyone. For more information visit

2nd Annual Officer Jonathan Ginka Memorial Golf Outing

Date: May 18, 2019  |  Location: Oak Ridge Golf Club

On May 10, 2017, the Norton Shores Police Department lost a brother in blue. It is the responsibility of the NSPD and the community to ensure his family is taken care of for years to come. Therefore, the Jon Ginka Memorial Fund was established. For the last two years, Officer Jonathan Ginka Memorial Golf Outing has taken place at Oakridge Golf Club. Both years Subaru of Muskegon & The My Auto Group has held the highest honor of the title sponsor.

Tulip Time Festival Parade

Date: May 11, 2019  |  Location: Holland, MI

Our first year at Tulip Time and we won Most Unique Entry! We couldn't have done it without our Subaru Ambassador Bear Yovino, Kai and Koda. Thank you to Anthony Secord for driving the float and all the employees at Subaru of Muskegon, My Auto Import Center and My Certified Used Cars for helping out!

My Auto Customer Appreciation Event

Date: April 18, 2019  |  Location: USS Silversides

We presented the Leukemia & Lymphoma Society with a donation from The My Auto Group, enjoyed a pork BBQ dinner and hung out with our customers during this fun night!

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